The women’s rights movement launched its own fashion craze.
In 1851, Elizabeth Smith Miller of Geneva, New York debuted a radical new look: a knee-length skirt with full Turkish-style pantaloons gathered at the ankle. Amelia Jenks Bloomer, publisher of a trailblazing newspaper for women called The Lily, wrote articles about Miller’s outfit and printed illustrations of it, wore a similar getup herself and urged other women to shed their heavy, bulky hoop skirts in favor of the new style. In addition to revealing the fact that women actually had legs under their skirts (shocking!), the so-called “bloomers” made it easier for their wearers to get through doorways, onto carriages and trains and along rainy, muddy streets. Bloomers quickly became so popular that they became synonymous with the women’s rights movement—and infamous among the movement’s critics. Though activists such as Susan B. Anthony discarded the style after they realized they were getting more attention for their dress than their message, this early fashion rebellion would eventually help women claim the freedom to wear what they wanted to wear.

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